I wanted to share something that came up in a training I hosted recently…
something that has had a number of people message me saying how it made them see their current business strategy in a different light.
The thing that stuck was ‘Instagram may not be here tomorrow, but your website will be’.
SO many business owners focus on one platform and a lot of the time that does tend to be Instagram.
Now what I always say to my mentoring clients is that you can’t just rely on ONE platform.
Social media is great for audience growth but it’s FAST! So fast paced that your post you’ve spent ages writing and thinking about posting will be gone in the blink of an eye.
Yes, reels are great. They can massively boost your audience and get more eyes on your brand. This is what we want! However, it’s really hard to get the right people using social media alone.
Now, your website should be working for you. It should be where a good chunk of your clients come from because they’ve found you online. But this isn’t always the case because so many people launch a website and just leave it, not giving it the tlc it needs to really work for you.
So a few tips for you if you want to get more eyes on your brand and more traffic to your website (the right traffic too – yep, I’m talking about those dream clients!)
If you’re feeling stuck in your business right now and you’d love my eyes and ears on your brand to help you get visible, get those dream clients hooked and make your brand stand out from the rest – get in touch to book one of my mentoring experiences or a 1-2-1 brand design experience!