OK, please note that there is nothing wrong with vanilla…it’s an all round ‘nice’ flavour, colour, smell….but, it’s not got the big WOW factor has it?? In this online world, standing out is crucial for success. Yet, many businesses struggle with a brand identity that blends into the background like plain vanilla. While vanilla is […]

If you’re new around here you may not know that my background is actually in photography with almost 2 decades (man I feel old!) of experience in shooting, editing, planning, styling and everything in between. So it’s fair to say I know how to plan a shoot to get the most out of it! When […]

So, you’re ready to take that next level and you’re starting to plan for a rebrand that will set you apart from your competitors and attract those dream clients? AMAZING! BUT – before you even think about working on the visuals, there is some essential inner work that needs to happen. This is the exact […]

YES – end of post. OK I could just leave it there but I want you to know WHY it’s this simple and why having a website that is absolutely essential for your business. So, let’s break it down into the key benefits of having a website to promote your business online… How do you […]

In the world of entrepreneurship, success is often a result of continuous learning, personal growth, and a robust network. As a female entrepreneur navigating the business landscape, investing in yourself becomes a key factor in achieving your goals. One powerful way to accomplish this is by participating in retreats specifically designed for success-driven women. These […]

In the bustling world of business, creating a distinct identity is no longer a luxury – it’s a necessity. Building a brand isn’t just about a logo; it’s about crafting an experience that resonates with your audience. In this article, we delve into the reasons why building a brand is essential for your business in […]

So, we all know that we need clients/customers in order to have a business. But if you have messaging, offers and pricing that aren’t aligned and you’re being inconsistent with what you’re showing your audience it’s easy to attract the wrong kind of clients (or worse, no clients at all!) So how do you actually […]

One thing I have learnt over the years as an entrepreneur is that only offering 1-1 services and bespoke products means you will always have a cap on how much you can make in a month. If you are a one woman band and you don’t have a team to help you – that’s a […]

I did a little live the other day about ideal/dream clients and it got me thinking. So many of us creatives get so stuck into the actual client work, social media posting and the general day to day stuff of running a business it’s so easy to forget to do one of the most important […]

I wanted to share something that came up in a training I hosted recently… something that has had a number of people message me saying how it made them see their current business strategy in a different light. The thing that stuck was ‘Instagram may not be here tomorrow, but your website will be’. SO many […]