I feel like it’s been a while since I talked about branding and websites…this year has seen an increase in business owners looking to scale by working more on the business strategy side of things (well, for me anyway!). That said, your brand visuals ARE a piece of that next level puzzle so it’s certainly […]

OK, please note that there is nothing wrong with vanilla…it’s an all round ‘nice’ flavour, colour, smell….but, it’s not got the big WOW factor has it?? In this online world, standing out is crucial for success. Yet, many businesses struggle with a brand identity that blends into the background like plain vanilla. While vanilla is […]

If you’re new around here you may not know that my background is actually in photography with almost 2 decades (man I feel old!) of experience in shooting, editing, planning, styling and everything in between. So it’s fair to say I know how to plan a shoot to get the most out of it! When […]

YES – end of post. OK I could just leave it there but I want you to know WHY it’s this simple and why having a website that is absolutely essential for your business. So, let’s break it down into the key benefits of having a website to promote your business online… How do you […]

So, we all know that we need clients/customers in order to have a business. But if you have messaging, offers and pricing that aren’t aligned and you’re being inconsistent with what you’re showing your audience it’s easy to attract the wrong kind of clients (or worse, no clients at all!) So how do you actually […]

I wanted to share something that came up in a training I hosted recently… something that has had a number of people message me saying how it made them see their current business strategy in a different light. The thing that stuck was ‘Instagram may not be here tomorrow, but your website will be’. SO many […]

Ahhhh, the promise of getting those essentials sorted for your new branding. Those pretty graphics that will make you look professional. A proper business boss!

Ok ok, this isn’t a ‘I hate Linktree’ post…well it kinda is but I want to help you with getting seen online and Linktree isn’t the way to do it! I’ll keep it short and sweet or I’ll go off on a tangent but essentially… You have multiple places you want to direct your audience […]

Whilst having my morning coffee today it occurred to me that I haven’t actually shared many negative experiences of running a business (and believe me, there have been a fair few!). It’s so easy to focus on all the amazing things but that’s not always relatable is it? I know when I was in my […]

It’s finally LIVE! After months of hard work the Bailey & Roo rebrand is now live and I can’t tell you how hyped I am about it! There’s something truly amazing about the power of getting your branding right for your business. However it HAS to be right for you and your brand. Having a […]